Overall, apple is a very well established company with a firm grasp on all sections in a pest analysis. Apple has started the recycling process to create the sustainability in the business and get the opportunity to addresses it. A detail analysis of internal factors swot analysis and external factors pestle analysis affecting apple inc. Pest analysis of samsung pestle analysis business and. A pest analysis about samsung provides insight into the companies influence, success, and power among four primary macroenvironmental factors.
Pestel analysis for apple pest political, economic, social and technological factor are the 4 major factors that play an important role in the decision making process of any company. Complete version of apple pestel analysis containing discussion of remaining factors in available in apple inc. Supply chain analysis apples products and components are manufactured by a. The apple pestle analysis reveals the challenges that the tech company needs to take up to thrive and propel its revenue growth for decades to come. The article focused on critical analysis of apples governance and. The analysis was given the name pestle in reference to t he acronym formed by the initials of the six categories of macroeconomic variables included in the model political, economic, socio. Pestel analysis pest analysis explained with examples b2u.
Top sites apple pestle analysis pdf 2019 latest apple. For apples success addressing its external environment factors play a vital role. However, one may find difficulty defining what product design is. An analysis pestel analysis, porters 5 forces analysis, swot analysis, comprehensive analysis of financial ratios, and comprehensive analysis of share performance of apple inc. Risk management pestle analysis a pestle analysis may help when assessing the risk arising from the impact of external factors on a charity, particularly when working internationally. By the end youll have a grasp of what a pest analysis is, but if not, the answer is a click away. All companies are susceptible to these factors political, economic, social, and technological. Apple products have innovative and distinct features for each of its range of products. Pestel analysis of the macroenvironment there are many factors in the macroenvironment that will effect the decisions of the managers of any organisation. They are established politically by having a plan b in case something that they cannot control happens and it is still maintaining success while the depression is.
It is a major player in the laptop as well as smartphone industry. A comprehensive document on pestle analysis of apple, it in details describes the. This free ebook explains how to carry out a pestle analysis. Pestle analysis free ebook in pdf, kindle and epub format. Pdf apple inc strategic development report 2015 andrew.
Each product of apple is treated as a standalone business unit. Political analysis if the passengers tax increases to a higher rate from the existing low rate, it will have a negative impact on the sales of ticket. Apple s brand value has plummeted as the laptop and pc market is experiencing a decline globally. The pest analysis allows companies and teams to analyze their political, economic, social, and technological factors that may impact them in the months and years ahead. It is another example of 4d thinking that expands the scope of strategic thinking on a specific topic or objective. Presentation agenda introduction pest analysis pestle analysis dimensions of the model aim of the analysis apple inc pestle analysis conclusion 2 3. Companys such as apple are influenced by the environment that they are in and all the different situational factors that determine circumstances each day in the business industry. Having a hitech apple computer or an ipod is a way to. Pestle analysis of amazon the largest ecommerce comany. Amazon is an ecommerce industry leader founded by jeff bezos in 1994.
This study will explore ryanairs pestle analysis in terms of politics, economical, social, technological, legal, and environmental perspective. Apples biggest strength often when you look at the swot of a firm like apple, the most striking aspect of the company has no doubt been its unique ability to bounce back. The internal analysis and external analysis of dell technologies is presented below in a matrix. The swot analysis report for dell essays the detailed business of this multinational which is into software, hardware, security and much more, explores the companys strengths, weaknesses, opportunities and threats of this rapidly. Introduction apple was founded by steve jobs, steve wozniak, and ronald wayne on. Apples pest analysis makes it possible to understand the external factors that affect the business and also makes it easy to understand its performance. Started as bookstore and diversified its business model to everything you can imagine. Innovative products one of the key strengths of apple over the years has been its innovative product line up. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals. The social trend in the case of apple is very important because consumers know that apples products are innovative, trendy and they carry a fashion statement. Apple is an innovative technology brand that enjoys very high level of popularity globally. As we all know, apple is a spotlight of the world in electronic area. Political factors may be altered by the governments influence on a countrys infrastructure. A comprehensive document on pestle analysis of apple, it in details describes the following factor of apply political, economic, social, technological, legal and environmental.
Its unique vertical system will be critical to drive future business opportunities for them. Need essay sample on pestel analysis of apple company. This report singles out the ipad product of apple company and analyses this business unit in terms of its strategic competitive position. This multinational corporation is known for its unbeatable niche in the industry. A critical analysis of apple was done on its corporate governance, corporate social responsibility and strategies. How the pestle analysis can be used in conjunction with other strategy tools. Although apple deals in a wide range of products, the company treats every product line in a unique way. Pestel and stakeholders analysis of apple we learned the knowledge about pestel this week, and here im going to emphasize one part of that on apple as an example. In pestle pestel analysis, economic external factors mean both positive and negative influences that can affect the business environment and performance of a apple inc. The chinaus trade war is an alarming political issue that affects apple performance and market share in the chinese market. Aapl is one of the worlds most visible and recognizable consumer electronics brands. Whatever the problem or the threat might have been, every comeback by apple has been stronger than the previous one. In addition, the energy efficiency trend is an ecological external factor that promotes the adoption of newer and more efficient technologies among businesses and customers. Pestelpestle analysis political, economic, social, technological, ecological and legal external factors computer business.
In this amazon pestle analysis we will discuss the opportunities and threats of external environment of this eretail business. Tax changes, new laws, trade barriers, demographic change and government policy changes are all examples of macro change. Pestel analysis of apple free download as word doc. Click the pdf icon below to download the ebook from the online library. Pestle analysis this essay has been submitted by a student. More about pestel analysis of apple company pestel. This is not an example of the work written by professional essay writers. In short, apple has covered almost everything that an. The highest profitable technology company and historic trend setter original aspect is hidden from its customers. Economic growth, inflation, deflation, unemployment rate, wage policies are good examples of economic factors. For my perspective, i think the elements of socialcultural influences apple a lot.
As a consumer of product will be one determining factor in whether a product will be sold or not sold, it is imperative to think about the different aspects that may impact a consumers choice product design being one of the aspects in question. Rajibul hasan research paper undergraduate business economics offline marketing and online marketing publish your bachelors or masters thesis, dissertation. Apple is the worlds most valuable brand according to the forbes 2016 ranking. A critical analysis of apple was done on its corporate governance, corporate social. A pestel analysis or pestle analysis formerly known as pest analysis is a framework or tool used to analyse and monitor the macroenvironmental factors that may have a profound impact on an organisations performance. Apples brand value has plummeted as the laptop and pc market is experiencing a decline globally. Book description isbn 9781626209985 26 pages the pestle analysis is a useful method to use in order to identify the external factors that influence an organization. Apple inc report contains a full version of apple swot analysis.
Download as docx, pdf, txt or read online from scribd. Apple has presented hit products after hit products and thats been the major strength of apple. Pestel is a strategic analytical tool and the acronym stands for political, economic, social, technological, environmental and legal factors. Apple pestel analysis involves the analysis of potential impact of these factors on the bottom line and longterm growth prospects. The aim of this analysis is to assess the prospects of apple, inc. The report illustrates the application of the major analytical strategic frameworks in business studies such as pestel, porters five forces, value chain analysis, ansoff matrix and mckinsey 7s model on apple. In this assignment i am going to conduct a pestel analysis on apple. Even though it started as a traditional computer company, apple now designs and manufactures a wide variety of electronic devices, including smartphones, tablets, music players. It has millions of loyal customers with steady increment top technology apple was the first to.
1535 102 709 870 1529 1664 712 593 7 1309 726 1601 113 256 400 872 578 1626 1591 1578 1622 799 1227 936 1511 999 939 1004 448 1196 1095 481 606 357 470 1276 416